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Privacy Policy

Last updated: July 2026

Welcome to VividSpark, operated by VIVIDTECH PTE. LTD., a company incorporated in Singapore ("VividSpark," "we," "our," or "us").

At VividSpark, we believe that creators should have confidence not only in the tools they use, but also in how their information is handled. This Privacy Policy explains what information we collect, how we use it, how we protect it, and the choices available to you when using www.vividspark.ai and our related products and services (collectively, the "Services").

By creating an account, accessing, or using our Services, you acknowledge that you have read and understood this Privacy Policy.

1. Who We Are

VividSpark is an AI-native creator growth platform that helps creators streamline their content publishing workflow through AI-powered music matching, music licensing, publishing, analytics, and related creative tools.

  • Company: VIVIDTECH PTE. LTD.
  • Singapore
  • Website: https://www.vividspark.ai
  • General Support: support@vividspark.ai
  • Music Licensing: licensing@vividsoundlibrary.com

2. Scope of This Privacy Policy

This Privacy Policy applies to:

  • Our website
  • VividSpark web application
  • AI-powered creator tools
  • Music licensing services
  • Customer support
  • Marketing communications
  • Related online services operated by VIVIDTECH PTE. LTD.

It does not apply to third-party services, websites, or platforms that we do not own or control.

3. Information We Collect

3.1 Account Information

When you create an account, we collect:

  • Email address
  • Username or display name
  • Encrypted password credentials

Passwords are securely hashed before storage. We do not have access to your plaintext password.

3.2 Content You Upload

To provide our Services, you may upload:

  • Videos
  • Images

These files are processed solely for providing requested features such as: AI Soundtrack, background music matching, cover generation, publishing workflow, and performance analysis.

Ownership of uploaded content remains with you.

3.3 Payment Information

Payments are processed securely by Stripe.

We do not collect or store full credit card numbers, security codes (CVV), or complete payment credentials.

We may receive limited payment-related information from Stripe, including payment status, subscription status, transaction identifiers, billing country, and partial payment method information (such as card brand and last four digits).

Stripe processes payment information in accordance with its own Privacy Policy.

3.4 Usage Information

We automatically collect certain information regarding how our Services are used, including browser type, device type, operating system, IP address, approximate geographic region, pages visited, session duration, feature usage, click interactions, referral sources, and error logs.

3.5 AI Video Analysis Data

Certain AI-powered features require permission to analyze uploaded content.

When you use these features, we may process information extracted from uploaded videos, including scene segmentation, motion analysis, visual characteristics, timing information, music matching metadata, and AI-generated recommendations.

This analysis is performed solely to deliver requested functionality.

3.6 Performance Data

If you authorize VividSpark to access supported social media accounts, we may collect performance information including views, engagement metrics, reach, audience interactions, and publishing performance.

This information is collected only after you grant the required permissions.

4. How We Use Your Information

We use collected information to:

  • Create and maintain your account
  • Authenticate users
  • Deliver AI-powered creator tools
  • Match licensed music to uploaded videos
  • Generate publishing assets
  • Process subscriptions and payments
  • Provide customer support
  • Detect fraud and abuse
  • Improve our Services
  • Analyze product performance
  • Monitor platform stability
  • Comply with legal obligations
  • Communicate product updates
  • Respond to support requests

We do not sell your personal information.

5. Legal Basis for Processing

Depending on your jurisdiction, we process information based on one or more of the following legal grounds:

  • Performance of a contract
  • Your consent
  • Legitimate business interests
  • Compliance with legal obligations
  • Protection of our legitimate rights

Where consent is required, you may withdraw it at any time, although doing so may affect certain features of the Services.

6. Third-Party Service Providers

To operate VividSpark efficiently, we rely on carefully selected third-party service providers. These providers process information only as necessary to perform services on our behalf.

  • Stripe — Payment processing and subscription management.
  • Resend — Transactional email delivery from noreply@vividspark.ai.
  • Supabase PostgreSQL — Primary application database, hosted in Southeast Asia (Singapore), AWS Region ap-southeast-1.
  • Cloudflare R2 — Object storage distributed through Cloudflare's global network. uploads/ deleted after ~24 hours; covers/ deleted after ~60 days.
  • Cloudflare Stream — Video streaming and delivery.
  • Pinecone — Vector database for AI search and similarity matching.
  • ACRCloud — Audio recognition services, Singapore region (ap-southeast-1).
  • Google Analytics 4 (ID: G-99EPQ9X2JL) — Website analytics.
  • Microsoft Clarity — User behavior analytics including heatmaps and session recordings.
  • Meta Pixel — Advertising measurement and campaign optimization.
  • Sentry — Application monitoring and error reporting.
  • Zernio — Social media publishing services, used only when you choose to publish content through supported platforms.

7. Cookies and Similar Technologies

We use cookies and similar technologies to operate our Services, maintain user sessions, improve functionality, measure performance, and understand how visitors interact with our platform.

7.1 Essential Cookies

  • vividspark.session_token — Secure authenticated login session (session duration)
  • vividspark.session_data — HMAC-signed session snapshot (~24 hours)
  • __ads_oauth_state — Temporary OAuth security validation (~5 minutes)

These cookies cannot be disabled without affecting core functionality.

7.2 Analytics Cookies

We use Google Analytics (_ga, _gid, _ga_*) and Microsoft Clarity cookies to understand website traffic, feature popularity, and user experience.

7.3 Advertising Cookies

Meta (Facebook) Pixel sets the _fbp cookie to measure marketing effectiveness.

7.4 Cookie Management

VividSpark does not currently provide a dedicated cookie consent interface.

Most browsers allow you to manage or disable cookies through browser settings.

Disabling certain cookies may affect the availability or functionality of portions of the Services.

8. Where Your Information Is Stored

  • Primary Database: Supabase PostgreSQL, Singapore, AWS Region ap-southeast-1.
  • Object Storage: Cloudflare R2, globally distributed through Cloudflare's network.
  • Application Infrastructure: Deployed via Vercel, with globally distributed edge infrastructure.
  • Specialized AI Services: Certain AI-related processing may involve trusted service providers located in multiple regions depending on the feature used.

9. International Data Transfers

Because VividSpark serves users worldwide, your information may be processed outside your country of residence. When transferring personal information internationally, we take reasonable measures to ensure appropriate safeguards are implemented, including contractual, technical, and organizational protections where applicable.

10. Data Retention

  • Account Information: Retained while your account remains active.
  • Uploaded Files: uploads/ automatically deleted after ~24 hours; covers/ automatically deleted after ~60 days.
  • Payment Records: Retained for the period required by applicable accounting, tax, anti-fraud, or legal requirements.
  • Analytics Information: Retained according to the retention policies of the respective analytics providers.

11. Account Deletion

VividSpark currently does not provide a self-service account deletion feature.

To permanently delete your account, please contact us at support@vividspark.aior use the "Talk to Human" support option within the platform.

Upon receiving a valid request, we will delete or anonymize your personal information where reasonably practicable, except where retention is required by applicable law.

12. Your Privacy Rights

Depending on your jurisdiction, you may have the right to:

  • Request access to your personal information
  • Request correction of inaccurate information
  • Request deletion of personal information
  • Withdraw previously granted permissions
  • Disconnect connected social media accounts
  • Request information about how your personal data is processed

Although VividSpark has not yet implemented formal GDPR or CCPA compliance workflows, we respect legitimate privacy requests and will make reasonable efforts to respond in accordance with applicable law.

Requests may be submitted to: support@vividspark.ai

13. Security

We implement reasonable administrative, technical, and organizational safeguards including encrypted password storage, HTTPS encryption, secure authentication, access controls, infrastructure monitoring, and trusted cloud infrastructure providers.

No system connected to the Internet can guarantee absolute security.

14. Children's Privacy

Our Services are not specifically directed toward children, and we do not knowingly collect personal information from children in violation of applicable law. Parents or guardians who believe a child has provided personal information may contact us at support@vividspark.ai.

15. Third-Party Websites

Our Services may contain links to third-party websites or social media platforms.

We are not responsible for the privacy practices or content of third-party websites.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When material changes are made, we will provide appropriate notice through our website, email, or within the Services. Continued use of the Services after an updated Privacy Policy becomes effective constitutes acceptance of the revised policy.

17. Contact Us

  • VIVIDTECH PTE. LTD.
  • Singapore
  • Website: https://www.vividspark.ai
  • General Support: support@vividspark.ai
  • Music Licensing: licensing@vividsoundlibrary.com
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